You deserve a life that lights you up.

My life has been a wild ride, full of curveballs and transformation. I got here by embracing my authentic self, flipping my mindset to work in my favor, and using a toolkit of practices to conquer tough times.

This brought me to my mission: help you navigate your journey, rewrite your narrative, and step into the life you’re meant to live. Let’s transform those “Am I out of my mind?” moments into “Wow, look at me now!” moments with a little grit, grace, and a whole lot of magic.

Now, let’s dive into my life lessons.

Ying-Ying Su in black dress

Today, I am living a life I could only dream of 15 years ago.

Every bold move begins with a little voice asking, “Am I out of my mind?”

In my second year of college, I decided to leave Taiwan and chase my dream of studying at the University of California, Berkeley. My parents thought I was making a mistake, but I knew this was my path. Picture this: I was balancing perfect grades, navigating a new culture, and juggling part-time jobs—all while battling an inner critic whispering, “You’re not good enough. Might as well give up now.”

To quiet that inner voice, I leaned on visualization techniques to see myself succeeding and journaling to process my fears. News flash: I did it!

In a battle with my inner critic, I won. That experience was just the beginning of my journey toward self-love.

A journey from self-doubt to self-love.

Fast-forward six years. Feeling unfulfilled in my job, I packed my bags and moved to Switzerland to join one of the top Master in Management programs. Cue my inner critic: “Are you seriously uprooting your life (again)? You don’t even speak German!”

This time, I turned to affirmations and mirror work to calm my fears and build confidence—because who needs a cheer squad when you have your own reflection hyping you up? I practiced being my own biggest fan and compassionate guide. Once again, I proved that following my heart is always the right choice—even when everything feels uncertain.

Ying-Ying Su laughing by the sea

Transforming pain into profound healing.

Just as I was finding my rhythm, I made the difficult decision to end my five-year marriage. The fear of judgment and the uncertainty of finding love again led to many sleepless nights, but I knew I had to honor my own needs. I leaned on inner child healing practices, guided meditations, and soothing visualizations to navigate the emotional turmoil. That decision brought profound healing for my inner child and rekindled a deeper love and respect for myself.

From burnout to breakthrough.

While steadily climbing the corporate ladder, a toxic work environment led me to burnout. My body eventually gave out, and a company restructuring cost me my job—a loss that felt more like relief than a setback. Instead of seeing it as a failure, I took it as a sign from the universe to explore new heights. I turned to somatic exercises, hypnosis, and therapy to rebalance my nervous system and heal deeply.

Through this transformative journey, I rediscovered my purpose: helping others create a life they love. These life lessons now form the cornerstone of my coaching philosophy, helping clients achieve breakthroughs just like I did.

The result? A stronger, more aligned version of myself—and the birth of Mindset Alchemist.

“Your dream self is not a distant future, it's already within you.”

My coaching philosophy

Your mindset shapes your reality—where your focus goes, energy flows. But here’s the thing: many of the beliefs you carry aren’t truly yours. Imagine you were born with a dazzling diamond, radiating love and light, but over time, layers of negativity and pain buried its brilliance. You are meant to shine, my friend, and I’m here to help you peel back those layers and reconnect with your authentic, radiant self.

Together, we’ll identify your limiting beliefs, transform them, and create empowering new ones. Drawing from my years as a project manager and consultant, I’ll help you turn big goals into actionable steps, cheering you on through every challenge and celebrating your wins along the way.

Think of me as that honest, no-BS friend who tells it like it is because I care. With empathy, accountability, and zero filters, I’ll help you uncover the bold, beautiful version of yourself that’s been waiting to shine.

💬 Deep, heart-felt girl talk
🌍 Traveling (passport always ready!)
🏞️ Outdoor activities (especially ones with breathtaking views)
🥰 Quality time with my favorite person
📚 Books: personal development and memoirs
🌶️ Asian food (the spicier, the better)
🏋️‍♀️ Gym time (I’m a strength training kind of girl—who’s got next on the squat rack?)
🛋️ Lazy Sundays (preferably with cuddles and pancakes)

8 things I love